SEO writing is very different from content
writing, article writing, story writing and news writing. When I first
realized my innate talent for writing stuff and putting thoughts into
words, I was still reading Mills and Boons, and it was during this time
that my romance storybooks were confiscated by my classroom teacher
because I was reading in class.
Writing is a very personal thing, I discovered.
Some people have the talent for writing creative stuff. Some people
have the talent for writing ads. Some write excellent factual stuff.
Well, I fall into the factual stuff category. The
boring-writing-technical-mumbo-jumbo writing stuff. How I fit into this
category, I don’t know.
Well, SEO article writing is very much like that.
First, you decide what topic or keyword that you want. For instance,
you’re selling decorative lamps, right? in the SEO article writing
process, list down ‘decorative’ and ‘lamps’. Then think about other
words that relates to ‘decorative’ and ‘lamps’…words that people use
all the time to describe them. This is a very important part of SEO
article writing because these are common words that your potential site
visitors will use to find you.
How about ‘light’, ‘bright’, ‘pretty’, ‘lighting’?
Ok, now your SEO article writing keywords are:-
decorative, lamps, light, bright, pretty and lighting, right? So, on to
the SEO article writing process. First you write everything that you
need to write down first. Beef up the article. As a general rule of
thumb, SEO articles should be no less than 300 words and no more than
500 words. Any more than that, you’re wasting your writing a novel for
your SEO article. Read through the SEO article now and replace words
and reword sentences to fit in those keywords. Yes, you’ll have to
restructure some the SEO keywords here and there, but do it anyway.
Make sure the sentences make sense, ok? Because
although the search engines won’t know bad grammar from good grammar,
your site visitors will. And most of them, site visitors who visit your
website based on those SEO keywords DO mind the bad grammar. And once
you turn them away, it’s almost impossible to bring them back!
The final step to SEO article writing
is…..proofread your SEO article and make sure they flow. The problem
with SEO writing is that your thoughts might come in buckets….a splash
here and a splash there. So, during the SEO article proofreading
process, you’ll have to make sure one paragraph flows on to the next.
Good luck!
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About The Author
Marsha Maung is a freelance graphic designer
and copy writer who works from home. She designs apparel and premium
items at http://www.allmomstuff.com
and is the author of "Raising little magicians", and the popular "The
Lance in freelancing". More information can be found at http://www.marshamaung.com.
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This article was posted on August 27, 2005