Have you wondered how you can make a career
writing books or articles for various publications? Or are you seeking
a viable second income opportunity but do not know where to start?
Well, freelance writing may be the right career for you and it can open
a world of lucrative opportunities for you.
You do not need to have special qualifications to
be a freelance writer and make money. What you need is the ambition,
diligence in your craft and willingness to learn the necessary skills.
Of course you need to be literate in a popular language especially
English in order to communicate with a large readership and sell your
work widely.
Getting Started
Getting started as a freelance writer is easy
compared to what it takes to enter other careers .You need to assess
your skills to enable you to choose what to write about. What knowledge
or training do you have? Are there issues or facts you are more
familiar with? What are your hobbies/interests? These and other
questions if well answered will have set you on the path to being a
writer.
However, it may be necessary to learn the art of
writing from experts and this is why you should take a writing course.
There are many writing courses available and an appropriate search on
the Internet will reveal some, which may be suitable for you. While
some courses are full-time and may require minimum entry qualifications
you may find a host of others which are part-time and do not require
any special qualifications.
A good option is to take a distance learning
course and you will find several in this category. These give you an
opportunity to study at home at your own pace. Notable among them are
those offered by two UK based colleges and which are available to
prospective writers worldwide. One is offered by the Writers Bureau of
Manchester United Kingdom. The college offers a freelance writing
distance learning course which leads to the issue of a certificate on
completion and gives you an opportunity to earn from writing while you
learn.
The other college is the London School of
Journalism which offers diplomas and post graduate diplomas in writing.
Many areas of writing are covered by both colleges and it is advisable
that you enroll in one of these courses to sharpen your talents and
take advantage of the opportunities that go with studying them.
In case you do not feel like enrolling in writing
courses for any reason then all is not lost. There are vast resources
on the internet and elsewhere which you can resort to for learning
about writing. You may read various essays on writing on the internet
written by experienced writers. There are many of these and it’s only a
matter of knowing how and where to find them. There are also books
about freelance writing which you may order from book stores or direct
from publishers. A visit to your local library may also prove useful in
unearthing useful information on writing.
Once you have embarked on writing you need to keep
a notebook or journal to record wild ideas as they come to your mind or
while reading various publications. To discover ideas for your writing
you need to read widely magazines, newspapers, books, watch television
and so on. Give the news and features a second thought, study them
critically and ask yourself questions about what is contained in them.
Imagine what would have been the situation if the events cited had not
happened. Since they have happened how can the situation be made
better? What are the effects of those events? Think more about them.
Dream and take notes.
WRITING YOUR PIECE
Now comes the hard part putting your ideas in
black and white. This part may be difficult depending on your
circumstances. You could be having so many ideas that you are
overwhelmed by the sheer volume of information you have collected. You
are stuck with stacks of sheets of information you have jotted down
that you do not know where to begin. Alternatively you could be having
only a few ideas to fit only one page and do not know where to find
information to write the rest of your book or article.
These are dilemmas that face writers at various
points in time perhaps they reflect lack of tact in handling theirs
work. As a writer you need to do proper planning to avoid any of those
two scenarios you need to have researched your market first before even
researching the subject.
This brings us to the issue of markets study. You
need to study the audience to know what their requirements are. In the
case of articles, you should study the writers/submission guidelines
and a few issues of the publications to know your markets well. Many
publications have writers/submission guidelines on their web pages.
Next you need to be familiar with the style guidelines. These are more
or less the same as the writers guidelines but may include issues such
as spelling, punctuation and other aspects of grammar.
It is important that you read their style guides
to avoid you articles being rejected. In case you do not know where to
find them then it is advisable to write to the editors for copies.
Alternatively you may be find some in libraries and bookstores.
As important as the study of the market is the
research on the topic you want to write about. Write down all ideas you
have on the topic as they come to mind without editing them. Turn them
upside down to come up with fresh ideas. Then decide on the angle and
slant of your article.
The above exercise would have generated a lot of
material, which may be used as a basis for your story. Then depending
on the type of article you are writing you can do extensive research,
taking notes as you carry on. The research could be on the internet,
which is a good place to start from or in publications found at the
library. You may have to buy some books, which are not locally
available or pay for photos from media agencies. Alternatively you may
use the services of hired researchers or research agencies. A good
source of research documents is the British Library, which can for a
small fee send you photocopies of requested material anywhere in the
world. The US Library of congress has a similar service. You may also
search for experts in your local directory who may provide you with
useful information. In sum there is limitless scope for research and
only you may decide on the limit based on the requirements of the
article.
Next, you should organize the ideas and
information from the research into a concise and coherent order. This
is the planning face where you decide the structure and format of your
article, choose what is relevant and would advance the goal and spirit
of your article. Select ideas from the research information and not
word for word copying. Be careful lest you be accused of plagiarism of
other people’s work or infringing on their copyrights. Write several
drafts until the complete article has taken the shape and tone you
want, check on the spelling, punctuation and other aspects of grammar
and style in each draft to achieve a well polished article. It is not a
bad idea if you seek a second opinion from your peers before preparing
the final draft. There are thousand of writing communities on the
internet which may assist you in that regard.
After writing the final draft type it and send it
to the responsible editor of the publication.
The Contents
What goes into making a successful article? Well
the answers could be varied depending on the scope and nature of the
article. I believe there can be no standard way of writing an article.
However, we can at least agree on some universal principles of what
constitutes a good article.
First, any article must be captivating to its
intended readership or audience. Readers must be glued to it and have
the thirst to read it on until the end. They will read it twice, thrice
and even more or keep it as a souvenir for days and years to come. This
is the ideal article and if yours can reach that level then the better.
Your article must offer useful information, which
the reader may use to his benefit or at least enlighten him on
important issues. If it is a story it will give the reader temporary
relief or inspiration on a particular issue. It will make him dream or
be filled with imagination, which will give him a sense of relaxation.
In brief it will entertain him.
How will you achieve all that? By organizing the
article in a logical and structured order. You will use words to convey
ideas precisely; you will say what you mean and mean what you say.
Choose the right words to convey the intended message. You swear not to
use incomprehensible metaphors and jargon and if you do then you are
certain that they are at the level that your audience is readily
familiar with. Use the right similes and aphorisms. Be concise in your
use of language, make the sentences and paragraphs flow smoothly with
similar ideas aptly grouped and flowing in a logical and pleasant
order. Paragraphs are short and measured.
All that is not easy to achieve with the stroke of
a pen and you will have to do much learning and imagination to attain
that level. Hopefully there is an easy path to that objective. This is
through constant reading especially of fiction books since they are a
great resource of imaginative ideas and are models of language use.
Read them regularly and take a few notes down. Do
not stop with fiction books but do also read magazines, newspapers and
other non-fiction works. See what other successful writers have done
and follows the principles behind their writing success.
Let’s now look at the how part of writing. An
article contains three main parts that is introduction, the body and
the conclusion. The introduction may be said to be the most important
part of the article. This is not to underrate the other two parts or to
say that we can have an article without the other parts.
We wish rather to show its significance in
interesting your readers to want to read the article. This is
exemplified with the first opening paragraph popularly known as the
leader or lead paragraph. It is a strong paragraph which aptly
summarized the theme of the article. It will mostly likely be one
sentence but no harm if it is split into two or three sentences.
The body of the article follows next after the
introduction and is divided into many paragraphs depending on the
length of the article. The main theme of the article is developed here.
Arguments and counter-arguments are made. Facts are spilled. Comments
are made. Analysis is done. Without the body you have no successful
article or no article at all. Your credibility as a writer will be
judged on how you successfully handled the writing of the body. You
readers will have no regrets of having gone past the introduction and
entering the body. If they find it satisfactorily written, suspense
overcomes them until they reach the conclusion.
To conclude the article, the writer ingeniously in
a few sentences summarizes the theme of the article. He does not
recapitulate the facts cited in the body but gives the reader the
sequel of the story. It all requires creativity to write a good
conclusion that leaves the readers with good memories of your article.
The conclusion does not leave questions lingering the minds of your
readers but gives a final word on the theme. In matters which are full
of uncertainty the writer speculates on the most likely outcome.
Marketing Your Work
Here comes the most important part. You have taken
days or weeks collecting information, gathering ideas, writing and
polishing your article and it is high time you gained from your sweat.
There are several approaches to selling your
article. Each has its own advantages but most experts are unanimous
that querying is the better option. This is simply because it is
inexpensive and you get value for what you work for even if after a
long time. It is hassle-free and while not without its disappointments,
it is relatively less painful if you receive a rejection.
Querying is the first thing you should do after
you have formed a strong idea on the theme of your article. Check
publications directories and on the internet for addresses of editors
responsible for accepting freelance writers' work and then write to
them addressing them by their names and titles.
A query is a one page or so letter to a named
editor of a publication asking for an opportunity to contribute an
article for publication. It contains a brief summary of the main theme
of the article, it’s suggested length, when you are likely to deliver
it if you are commissioned to write it, the likely benefits the readers
will derive from the article and why you are the right person to write
the article.
You should put a lot of imagination in writing the
query letter as this is your best opportunity to convince the editor of
your ability to deliver on your promises. If you have a good resume
attach it or mention briefly relevant contents which makes you stand
out as the most suitable to write the article. Editors prefer
experienced writers to novices and if you have what it takes then say
so. Otherwise if you are a beginner avoid saying so but include a few
samples tailored to the publications readers taste. If you will use
special or exclusive sources of information then don’t forget to
mention that in your query.
How many times should one query per article? As
many times as is practicable, just so long as you are able to deliver
on your promises taking into consideration time constraints. In fact
for your writing business to be viable you need to send many queries to
ensure that your potential earnings will be able to sustain you in your
career. However you should be wary of a situation where you receive
several acceptances on the same theme and you send exact replicas of
the article. Try to give a different spin and change the wording to
suit different publications. Take work according to your ability and
capacity.
The other alternative to marketing your work is to
write articles for mass audiences imagining their needs and tastes and
submitting to various publications. You target several publications in
one category which you feel will be most suitable to accept the theme
of your article. You may also copy your article from your disk or
computer and paste on virtual publishing communities websites or email
your article to various editors. This is a quick and cheap way of
making multiple submissions of your articles.
We have mentioned virtual publishing communities
websites and I feel we should explain briefly what they are. These are
websites which accept articles or work form writers and sell to various
publications and pay you a modest fee. They are a good starting point
for the beginner as they provide quick results of seeing your work
published. To be frank it is difficult to win writing assignments
without some writing experience or proof that you are a published
writer. Such websites give you an easy way of proving yourself and also
earning something from your work.
However, these type of websites may have their own
pitfalls such as going out of business before you get paid or profiting
from your work and giving you little in return. A consoling fact is
that you still retain your copyright and you can sell your articles to
other publications. Please regard these websites as sources of
additional income and not the ultimate markets for your writing work.
How do you know which publications accept work
from freelance writers or even the names and addresses of magazines and
newspapers editors? There are several ways to do that and we shall
mention a few here. A good reference for finding freelance writing
markets is the annual Writers Markets. This contains names and
addresses publications which accept freelance work. You may order it
from Amazon.com
or you can check if there is a copy at your local library. On the web,
you can use search engines such as Google.com to search for markets by
using keywords such as “newspapers and magazines”. You will be
surprised by the sheer volume of links that are available which you can
browse slowly to look for the categories you want. You will find
thousands of publications whether classified by country, subject or
readership.
Dealing With Rejections
While doing your marketing you will experience
some difficulties such as some publications which have gone out of
circulation or editors who do not respond but more often you will
receive many polite rejections. Some editors may give you suggestions
they wish you to consider before accepting your proposal.
All in all we have to accept that rejections are a
fact of life and we will have to live with them but you will be a lot
wiser if you study the reasons for your rejections to enable you
improve your future queries and submissions thus increasing your
chances of getting acceptances. While some editors may not be
interested in the theme you are proposing others would have been
dissatisfied with your level of experience to handle the articles you
are proposing to write. It could also be that the publication has
received a similar query from another writer or has plans to write a
similar piece using their staff writers. Probably they have published
an article on the same theme recently and they feel they have
exhaustively covered the subject and unless you have something new or
refreshing they are not accepting any proposals for now.
Read what they write to you and learn from their
reasons. Do not be discouraged but send more queries to other
publications. Choose popular themes for articles and add more value in
them such as statistics, photographs, expert comments and an objective
assessment of the issues. With time and patience you will ultimately
succeed.
Organizing Yourself
As you carry on with your writing you need to
organize yourself to successfully take advantage of opportunities as
they come along and to ensure that you do not fail to beat deadlines.
There are basic necessities such as stationery including files for
clippings manuscripts and photographs. You need to keep track of your
articles to know where they were published, when and follow up
payments. You may need to draw up contracts, type up your articles,
post or email them.
Prepare and follow a work plan to enable you
succeed in researching and writing articles. Deal with one assignment
first before you go to the next. Dedicate as much time as possible to
writing since this is the core function of your career. If you write
less then the less you will earn and the less motivated you will be to
continue with writing.
You also need to spend much time querying on
multiple article ideas. This is important since you will be looking for
future sales. Though specializing on one genre is good, you should
occasionally look for other branches of writing and markets to maximize
your chances of making sales.
Manage your financial affairs well so that you do
not cripple your career, budget your income and invest in books and
other publications o keep your ideas train moving on and on. Don’t
forget to invest in savings and other lucrative opportunities for the
occasional rainy day.
Once you have a stable income you may open a small
office and employ staff to assist you in research, typing and other
important tasks. This will enable you churn out more articles every
month than if you handle everything yourself. Keep expenses to a
minimum and go for high paying markets.
You can build a career out of writing and earn
yourself extra income part-time or regular income full time from
freelance writing. However you need to study the art of writing,
organize yourself and constantly search for markets to stay afloat.
Don’t fear to take the plunge, the time is now!
This article was posted on February 17,
2004