Interested in breaking into writing or breaking
into a new area? You can’t go past writing fillers. Fillers are one of
the most overlooked opportunities in the freelance writing world and
offer one of the best opportunities for new writers.
Fillers Are In Demand
I’ve spoken to hundreds of editors and been told
over and over again that fillers are the one thing they never get
enough of. Most publications tend to publish more freelance fillers
than they do freelance articles. Yet, they often receive 100 times more
articles than fillers.
This is a gap in the freelance market that you can
take advantage of.
Fillers are a Great Place to Get Started
Many publications are careful about publishing
feature articles from writers they don’t know. Even if your article is
good, an editor might decide not to publish you because they don’t know
you as a writer. This is especially true if you don’t have a lot of
experience or any clips.
But even without experience or clips, most editors
will consider a filler. In fact, many editors treat writing fillers as
the testing ground to see if a writer can be relied on to write feature
articles.
Here’s what one editor had to say about fillers:
“One of the best ways to break in is to write
fillers. It gives me a chance to start to build a relationship with a
writer and see that I can trust them. Of all the freelancers I work
with, over half started out writing fillers.” - Margaret, Magazine
Editor
So not only can writing fillers get you some
clips, it also has the potential to turn into a long-term writing
opportunity. Consider fillers a stepping stone to much bigger things.
The Smart Way to Write on Spec
Fillers are almost always submitted on spec. This
means that you avoid the problem of having to query the publication and
sell yourself as a writer, because your filler is doing the work for
you and showing the editor your writing skill.
The big argument against writing on spec is that
you spend your time writing pieces that might never sell. Fillers
reduce this problem because they are short and take less time to write.
So even if your filler doesn’t sell, you haven’t wasted as much time as
you would have on a longer feature article. Fillers are also more
flexible, with few publications having set guidelines for fillers. This
means that a filler will often be suitable for more than market. So if
it gets rejected once, it’s not a waste of time. You can just send it
to a new market, often without having to make any changes.
Fillers Rely on Information, Not Writer
Qualifications
Fillers usually rely on information, not on the
writer’s qualifications.
This means that you don’t have to sell yourself
when you submit fillers. Instead, the information you put in the filler
sells it for you.
This makes fillers a perfect option for writers
lacking the experience or clips to sell themselves to an editor.
You Can Write a Lot of Them
Since fillers are short, you can write a lot of
them and submit a lot of them. You could literally have hundreds of
pieces out in the market for consideration in a short time. And if you
write them well, you could have a lot of them published in a very short
time. That means you can build a list of clips fast.
And one other benefit is that magazines don’t have
as limited a space for fillers as they do for feature articles. So if
your filler gets accepted, it’s likely to get published fast. The same
isn’t true for feature articles, where an accepted article will often
be scheduled for an issue a year or two away.
That’s one more good reason why fillers are a
great way to build clips fast. Once you’ve got the clips, then you have
a few more options. Until then, fillers are a great place to start.
And one final tip. Once you have the clips and
start moving into feature articles, don’t forget about fillers. As
you’re researching a feature, take note of interesting facts, trivia,
or anecdotes you come across. These can make fillers and be an added
bonus, bringing in some extra cash and some extra clips.
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About The Author
Shelley Wake is the author of “Getting
Published Without Clips.” This practical no-nonsense guide shows
writers exactly what to do to break into freelance writing. Packed with
inside information, proven methods, hidden markets, and more, it’s
successfully launched hundreds of freelance careers. Link: http://www.writingstuff.com/fs02m.html
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This article was posted on September 26,
2005